TERMIUM Plus®

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anticyclical advertising [1 record]

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Record 1 2001-02-07

English

Subject field(s)
  • Advertising Techniques
CONT

Anticyclical advertising can at best only play on the theme that summer is the right time to buy winter products because you get them at a bargain.

French

Domaine(s)
  • Techniques publicitaires

Spanish

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